According to SuperData, Super Mario Run will bring Nintendo
around $12 and $15 million during the first month.
Nintendos forecast was around $60 million.
They also said that the game’s always-online requirement
is prohibitive and that
they expect price drop after the holidays.
Nintendo themselves said that $60 million earning in the first month is
well under Pokemon Go earnings. But Super Mario Run didn’t launch simultaneosly
on Android and iOS, so that $12 to $15 million is just on iOS.